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    Tue, Feb 25
    Feb 25, 2020, 7:00 PM
    Online

3ethos CEO Don Trone published an article for iris.xyz reviewing the CFP Board's new Code of Ethics including how their "fiduciary" standard for certifications compares.


Fiduciary is organic, and will evolve as new case law, products, strategies, and research come into view. This is why fiduciary standards should be based on principles and best practices, as we did with Ethos. Fiduciary standards based on complex disclosures and rules – such as those found in Roadmap – are going to cause more harm than good.


Read Don's criticism of CFP Board's new standards at iris.xyz.

3ethos CEO Don Trone published an article for iris.xyz on how having an attitude of "Fiduciary Well-Being" goes beyond any fiduciary rule or standard.


"Fiduciary well-being is much more than simply meeting the requirements of a fiduciary standard of care. Given the direction regulators are going, soon everyone will be a fiduciary – and yet, they won’t. What will distinguish the exemplary financial services professional from the rest will be their capacity to inspire and engage clients."


Click to continue reading Don's article at iris.xyz.


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